Forget about location, property’s new buzz word is TIMING

Monday 16 Jul 2018

For decades it’s been rammed down our throats that property is all about location, location, location. And whilst location is no doubt one of the key factors in sound property investment, what’s even more critical is your timing, as you could end up paying over the odds if you get it wrong.

The Sydney market has risen (and in some instances doubled) in the last seven years, but in July 2018 it’s taken a breather and given buyers some much needed relief. All markets work in cycles and the property market is no exception.

Most people aim to buy at the bottom of the market and sell at the top, but if it was that simple, everyone would be doing it.  It’s also important to remember that at any given time of the property cycle, people will be selling and that can present good timing for buyers.

Smart buyers will jump when they see good or reasonable value.  Others will wait for the market to “bottom out” but can end up missing the boat if they wait too long.

Not all good property purchases come down to timing, but if you can secure a great property in a stellar location in a low market, we think you’ve hit the trifecta.

- Kate Webster