About Us

The Property Sellers – Experience a New Reputation in Real Estate


With over 45 years of combined real estate experience, Jonathan and Louise are highly skilled professionals, having a reputation for outstanding sales results and high customer care. Having their own niche markets throughout the Inner West of Sydney, they found there was a need for an agency that is free from traditional constraints and focuses on being genuine, trustworthy and ethical.

Typical real estate business models promote and reward agents based on the highest volume of sales and not the highest sale outcome. This places the vendor at a disadvantage in obtaining the highest possible price, as the focus of the agent is on driving a sale across the line, with the seller risking missing out on a premium sale price.

Not being bound by volume-driven sales managers, non-active proprietors and franchise constraints, allows The Property Sellers to provide a focused and methodical approach to every sale. This approach ensures the vendor receives the highest level of service and attention to the marketing of their property, which is a proven approach to achieving the best possible sale outcome.

Understanding that selling by volume can limit the chance of success for the vendor is paramount in our approach and ethos. At The Property Sellers, we’d rather sell less property for more dollars and receive praise from clients and the kudos that flows from embracing a focused and more dedicated approach. We believe that is the way to conduct business – for the benefit of our clients, not a corporate balance sheet.